The Cystic Fibrosis Foundation is featuring through May, at Rockefeller Center in New York, an impressive window display to raise awareness about cystic fibrosis (CF) – thanks to the space donation by EHE International, a national leader in preventive healthcare.
“We’re delighted to support the CF Foundation and its mission to find a cure and improve the lives of those with this disease,” said EHE International’s President Deborah McKeever, in a press release.
The month-long exhibition puts a spotlight on National CF Awareness Month. The window, at 10 Rockefeller Plaza, showcases ‘reflections’ of life with CF, a disease that is frequently referred to as “invisible.” Illustrations feature the appearance of CF patients living normal, ordinary lives. Information included in the exhibit educates viewers about critical medical challenges and daily life maintanance issues CF patients face day to day.
CF affects nearly 30,000 children and adults in the United States and about 70,000 worldwide. Sixty years ago, the average life expectancy of a child with CF was roughly five years; today, because of dramatic advances in treatment and care, and due to efforts made by research and advocacy organizations such as the CF Foundation, CF patients can live whole and full lives.
The displays were designed free by The Michael Alan Group.
“We’re grateful to EHE International for donating this premier window display in Rockefeller Center to help increase awareness about cystic fibrosis and living with the disease,” said CF Foundation President and Chief Executive Officer Dr. Preston W. Campbell, III. “While there has been significant progress in treating CF, there is still no cure – and too many lives are cut far too short.”
The Bethesda-based CF Foundation is a global leader in funding research dedicated to finding a cure for CF. Nearly all CF drugs available today were partially made possible because of CF Foundation support. The non-profit Foundation also supports a care center network acknowledged by the National Institutes of Health (NIH) as model of care for chronic diseases.